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Our Mission

Become your go-to holiday adventure

Enchantment in the Park’s mission is to create a holiday adventure for one and all, where wonder and excitement are experienced through enchanting holiday light displays, music and other performing arts.

In order to accomplish this mission, Enchantment in the Park brings together many community groups and individuals in a spirit of service to design, set up, operate and take down the event every year through sponsorship and donations. Any excess funds are returned to community organizations, such as Froedtert St. Joseph’s Hospital through donations or are used to help further growth of Enchantment in the Park. In addition, all collected food donations are distributed to Washington County and Menomonee Falls food pantries.

Enchantment in the Park was founded in 2009 by the Rotary Clubs of Washington County: West Bend Noon, West Bend Sunrise, Hartford and Slinger/Allenton. In 2013, the Menomonee Falls Rotary joined the leadership team. This team also consists of community members that are not associated with any of the Rotary Clubs.

Our Founders

In 2009, these wonderful families and companies made sizable contributions to make this event a reality. We will always be thankful for our founders.

Rotary Clubs of Washington County and Menomonee Falls

Rotary Club is a global network of community volunteers founded in 1905. It is one of the first and largest service organizations in the world. Rotary gives back to communities across the globe through scholarships, exchange programs and humanitarian grants. In addition, Rotary engages in a broad range of educational, intercultural, and humanitarian activities designed to improve the lives of others. Rotary club members consist of professional and community leaders who meet regularly to plan and implement community-service activities and network with one another. Members can also choose to become involved in international humanitarian service efforts.

Benefits of Membership

  • Community involvement and “giving back”
  • Professional and social networking
  • Fostering international understanding
  • Camaraderie with fellow members
  • Personal and professional development

For more information about Rotary clubs in Washington County and Menomonee Falls, please visit

Rotary Clubs Logo

Get the Facts


Enchantment in the Park was first located at The Washington County Fair Park, from 2009 – 2012.


In 2013, Enchantment moved to its current location at Regner Park in West Bend.


Since 2009, more than $285,000 has been given back to area nonprofits, 5 Rotary clubs, and food pantries.


Since 2009, more than 18,750 pounds of food have been donated to local food pantries.


Local food pantries estimate that 15% of the food donations they receive are not usable and must be discarded!
Healthy Pantry Checklist


Every year 40,000 – 50,000 people visit the park!


More than one million LED lights and growing every year!


We strive to be as energy-conscious as possible by using only low-voltage LED lights.


The event requires about 775 volunteers each year!
Sign up today!


It takes more than 4,600 volunteer hours to set up, work, and pack up the event.